Fortifying shampoo for normal to dry, weakened hair that is prone to falling due to breakage from brushing.
“Gently cleanses scalp & hair while adding moisture. Provides intense nourishment and gently detangles hair. Prevents risk of hair-fall due to breakage from brushing.
92% less hair fall due to breakage from brushing*. 65% more smooth/conditioned**
Genesis is not a hair loss product.
*vs. non-conditioning shampoo.
**vs. non-conditioning shampoo.
Apply to shampooed, towel-dried hair. Leave on for 2 to 3 minutes. Rinse thoroughly.

Apply to wet hair. Lather, Rinse, Repeat. Rinse thoroughly. In case of contact with eyes, rinse them immediately and thoroughly.